Senior CRM Analyst
MBN’s client, a leading Retail and E-Commerce Business is in search of a Senior CRM Analyst to join their established Analytics and Data Science team.
The successful candidate will be the Lead Analyst within the Campaign Analytics function. You will be working on the implementation, delivery, and optimization of the customer journey and lifecycle in order to increase customer engagement through data.
Lead the delivery of selections to ensure the requirements of campaign analytics are fed into the project process.
Responsible for the delivery of customer selections using SQL & Salesforce
Work with the latest analytical tools whilst driving the Marketing Analytics function forwards and maximizing campaign impact
Drive automation of current SQL processes to increase efficiency
Provide analysis on the performance of marketing activity to provide future strategic recommendations and direction
Develop presentations to key stakeholders, including external clients
Manage stakeholder relationships across the business attached to the Campaign and Marketing projects
Mentor Analysts within the team, ensuring their selections work is error-free.
Experienced Analyst with skills and knowledge of analytical roles within a similar environment
Extensive knowledge and usage of SQL, such as demonstrable experience setting up or running SQL selections.
Knowledge of Marketing or Risk strategy systems design or development
Ability to manipulate and present complex data in an easily understandable manner.
Experience in designing or implementing CRM journeys or platforms.
An understanding of the Credit market, especially in relation to card products in the UK
Salesforce experience is essential, similar experience with other tools will be considered.
For more information contact (phone number removed)